Hey, there! I'm Jaque.
Equally at home thinking at a product level and at a pixel level, I design with both the business and the user in mind. I believe the best work comes from collaboration, honest feedback, and knowing when to change course.
When not designing, I'm somewhere between the ocean and my drum kit, always in the good company of my two cats and two dogs.
Based in Brazil 🇧🇷
Hey, there! I'm Jaque.
Equally at home thinking at a product level and at a pixel level, I design with both the business and the user in mind. I believe the best work comes from collaboration, honest feedback, and knowing when to change course.
When not designing, I'm somewhere between the ocean and my drum kit, always in the good company of my two cats and two dogs.
Based in Brazil 🇧🇷
Hey, there! I'm Jaque.
Equally at home thinking at a product level and at a pixel level, I design with both the business and the user in mind. I believe the best work comes from collaboration, honest feedback, and knowing when to change course.
When not designing, I'm somewhere between the ocean and my drum kit, always in the good company of my two cats and two dogs.
Based in Brazil 🇧🇷
Hey, there! I'm Jaque.
Equally at home thinking at a product level and at a pixel level, I design with both the business and the user in mind. I believe the best work comes from collaboration, honest feedback, and knowing when to change course.
When not designing, I'm somewhere between the ocean and my drum kit, always in the good company of my two cats and two dogs.
Based in Brazil 🇧🇷
The first AI feature parents actually loved
Varsity Tutors · 2025
After every tutoring session, parents of K-12 students were left guessing how it went. We redesigned the post-session experience with AI — starting with a deliberate 10% MVP rollout, then scaling to 100% after a 97% satisfaction rate and a significant early boost to our retention indicators. The feature grew into a full suite of AI-powered tools and helped earn Varsity Tutors a place in the White House's AI in Education initiative alongside Google, Meta and Microsoft.
AI product design · Retention · User research · Consumer mobile & web
Learn more
The first AI feature parents actually loved
Varsity Tutors · 2025
After every tutoring session, parents of K-12 students were left guessing how it went. We redesigned the post-session experience with AI — starting with a deliberate 10% MVP rollout, then scaling to 100% after a 97% satisfaction rate and a significant early boost to our retention indicators. The feature grew into a full suite of AI-powered tools and helped earn Varsity Tutors a place in the White House's AI in Education initiative alongside Google, Meta and Microsoft.
AI product design · Retention · User research · Consumer mobile & web
Learn more
The first AI feature parents actually loved
Varsity Tutors · 2025
After every tutoring session, parents of K-12 students were left guessing how it went. We redesigned the post-session experience with AI — starting with a deliberate 10% MVP rollout, then scaling to 100% after a 97% satisfaction rate and a significant early boost to our retention indicators. The feature grew into a full suite of AI-powered tools and helped earn Varsity Tutors a place in the White House's AI in Education initiative alongside Google, Meta and Microsoft.
AI product design · Retention · User research · Consumer mobile & web
Learn more
Stop calling us — we'll keep you posted
Varsity Tutors · 2024
Most Varsity Tutors parents requested a new tutor by calling — because the platform had taught them to. We redesigned the self-service request flow from a buried, overwhelming single-page form into a focused 5-step wizard, and paired it with a match tracker that kept families informed through the wait. Completion rose from 45% to 70%+, and CRP-related support tickets dropped by more than 40%.
UX redesign · Interaction design · Wizard flow · Progress tracker
Learn more
Stop calling us — we'll keep you posted
Varsity Tutors · 2024
Most Varsity Tutors parents requested a new tutor by calling — because the platform had taught them to. We redesigned the self-service request flow from a buried, overwhelming single-page form into a focused 5-step wizard, and paired it with a match tracker that kept families informed through the wait. Completion rose from 45% to 70%+, and CRP-related support tickets dropped by more than 40%.
UX redesign · Interaction design · Wizard flow · Progress tracker
Learn more
Stop calling us — we'll keep you posted
Varsity Tutors · 2024
Most Varsity Tutors parents requested a new tutor by calling — because the platform had taught them to. We redesigned the self-service request flow from a buried, overwhelming single-page form into a focused 5-step wizard, and paired it with a match tracker that kept families informed through the wait. Completion rose from 45% to 70%+, and CRP-related support tickets dropped by more than 40%.
UX redesign · Interaction design · Wizard flow · Progress tracker
Learn more
Discovering how 40,000 agents really work
Kenlo · 2022
A CRM built for Brazil's real estate market, used by 8,500+ agencies across 950 cities. Before designing anything, I ran a structured discovery — interviews, affinity maps, CSD matrix — that directly shaped the product roadmap and led to two shipped features: a redesigned Kanban and a brand new Lead Qualifier, used daily by agents across the country.
Research & Discovery · Product strategy · Data synthesis · Workshops · B2B · SaaS
Learn more
Discovering how 40,000 agents really work
Kenlo · 2022
A CRM built for Brazil's real estate market, used by 8,500+ agencies across 950 cities. Before designing anything, I ran a structured discovery — interviews, affinity maps, CSD matrix — that directly shaped the product roadmap and led to two shipped features: a redesigned Kanban and a brand new Lead Qualifier, used daily by agents across the country.
Research & Discovery · Product strategy · Data synthesis · Workshops · B2B · SaaS
Learn more
Discovering how 40,000 agents really work
Kenlo · 2022
A CRM built for Brazil's real estate market, used by 8,500+ agencies across 950 cities. Before designing anything, I ran a structured discovery — interviews, affinity maps, CSD matrix — that directly shaped the product roadmap and led to two shipped features: a redesigned Kanban and a brand new Lead Qualifier, used daily by agents across the country.
Research & Discovery · Product strategy · Data synthesis · Workshops · B2B · SaaS
Learn more
The first AI feature parents actually loved
Varsity Tutors · 2025
After every tutoring session, parents of K-12 students were left guessing how it went. We redesigned the post-session experience with AI — starting with a deliberate 10% MVP rollout, then scaling to 100% after a 97% satisfaction rate and a significant early boost to our retention indicators. The feature grew into a full suite of AI-powered tools and helped earn Varsity Tutors a place in the White House's AI in Education initiative alongside Google, Meta and Microsoft.
AI product design · Retention · User research · Consumer mobile & web
Learn more
The first AI feature parents actually loved
Varsity Tutors · 2025
After every tutoring session, parents of K-12 students were left guessing how it went. We redesigned the post-session experience with AI — starting with a deliberate 10% MVP rollout, then scaling to 100% after a 97% satisfaction rate and a significant early boost to our retention indicators. The feature grew into a full suite of AI-powered tools and helped earn Varsity Tutors a place in the White House's AI in Education initiative alongside Google, Meta and Microsoft.
AI product design · Retention · User research · Consumer mobile & web
Learn more
Thinking out loud
Thinking out loud
Thinking out loud
© Jaque Miranda 2026. All rights reserved.
© Jaque Miranda 2026. All rights reserved.